GoForLife Labs Introduces New
Astavita Astaxanthin Unveiled At NNFA
Mount Laurel, NJ,
July 13, 2004 — GoForLife Labs will unveil
the first product in their new Astavita product line at
the upcoming National Nutritional Foods Association (NNFA)
trade show and conference, July 16-18, 2004, in Las Vegas,
Nevada. Astaxanthin, a superior carotenoid antioxidant made
with patented AstaREAL®, will be the first product from
the Astavita line to be introduced.
“Not all astaxanthin products are the
same. AstaREAL® astaxanthin not only comes from the best source
of astaxanthin in the world, it is also ultra-pure and highly
potent due to our patented enclosed BioDome™ system,” states
Yasuko Kuroda, vice president of GoForLife Labs. “We
believe the entire Astavita line will offer the best astaxanthin
available on the market, helping consumers with a variety
of health concerns including antioxidant protection, skin
care, muscular endurance and eye, joint and heart heath.”
Astavita astaxanthin is a natural carotenoid
pigment harvested from the marine micro algae Haematococcus
pluvialis, which contains the highest concentration of astaxanthin
in the world. Astaxanthin helps guard against the effects
of excessive free radicals and is active in many parts of
the body, particularly in skeletal and smooth muscles and
the ciliary body in the eyes.
All Astavita products will have the AstaREAL® advantage,
containing astaxanthin grown in a patented enclosed BioDome™ system
in Maui, Hawaii, or photobioreactors in Gustavsberg, Sweden.
This patented process protects algae from environmental pollutants,
assuring absolute purity, and provides a climate-controlled
system that regulates light, temperature and water to get
the highest and most consistent astaxathin yield possible.
Studies on the health benefits of natural astaxanthin
will be discussed at NNFA during an educational seminar hosted
by GoForLife Labs. “The Amazing Power of a Single Cell
Plant” will be presented by Vincent Wood, Ph.D., of
Fuji Chemical Ind. Co. Ltd. and Eiji Yamashita, Ph.D., of
FCI Health Science on Friday, July 16, from 3:00 - 4:00 p.m.
For more information on the Astavita product
line contact GoForLife Labs at 1-800-507-4011 or visit them
at booth #219 at NNFA. For additional inquiries contact Tiia
Sumera at firstname.lastname@example.org or 801.538.0777 ext. 112.
*These statements have not been evaluated
by the Food and Drug Administration. This product is not intended
to diagnose, treat, cure or prevent any disease.